Managerial Accounting (15th Edition)

Published by McGraw-Hill Education
ISBN 10: 007802563X
ISBN 13: 978-0-07802-563-1

Chapter 1 - Managerial Accounting: An Overview - Questions - Page 19: 1-11

Answer

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Work Step by Step

Amazon could segment its performance by opening retail stores (by opening shops in every city apart from confining to e-commerce operations), engaging in crypto-paying opportunities (can provide crypto-payment options while maintaining other currency options), and expansion of the sale of digital products applicable on an international basis. Barnes & Noble could segment its company wide performance by individual store, by sales channel (i.e., brick-and-mortar versus on-line), and by product line (e.g. non-fiction books, fiction books, music CDs, toys, etc.). Procter & Gamble could segment its performance by product category (e.g., beauty and grooming, household care, and health and well-being), product line (e.g., Crest, Tide, and Bounty), and stock keeping units (e.g., Crest Cavity Protection toothpaste, Crest Extra Whitening toothpaste, and Crest Sensitivity toothpaste).
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